Studio News, Works, & Insights

Look through our collection of ideas large and small talking points about things from development features to user experience.  Let us help you get inspired and informed on what new and trending. 


August 9, 2012
How to Utilize Your Business' About Section On Facebook

Having your website's URL promptly displayed below your business' Facebook give users a better opportunity to click the link and drive traffic to your site. Timeline offers businesses a range of different bios based on the categories you select during set up.

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August 1, 2012
Digital Marketing: The Non Sales Pitch, Sales Pitch

Everything you do online is a form of a sales pitch, from how your website and social presence is perceived to the type of content being posted regularly. Many miss the mark on utilizing digital strategies by instead slamming followers with harsh sells and marketing jargon.

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July 24, 2012
Kingston Workshop: How to Manage your Social Media Team

A Workshop Presented by 14 Theories Inc: How to Manage your Social Media Team. For business Owners and Marketing Managers to learn how to successfully organize and manage social media teams for effective campaigns.

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July 20, 2012
How to Schedule Updates Using Facebook

Facebook launched their new scheduling feature weeks ago but wasn't the easier to view your posts once they were saved. Now you have to ability to view all scheduled updates in your “activity log” as well as past updates you've made.

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July 19, 2012
Our Social Media Marketing Pet Peeves

Businesses have been annoying people since the dawn of advertising, they interrupt our TV shows and radio programs with their awful sales pitches, spam our in boxes with irrelevant offers and bombard us with flashy pop up ads while surfing the net. 

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July 11, 2012
Adding HTML App Pages to Facebook's Timeline

It has been months since Facebook rolled out their Timeline innovation, forcing accounts to make the switch at the end of March. Some businesses have settled in nicely with the new layout but others are lost on how to utilize the new features on their page.

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June 28, 2012
14 Email Marketing Web Nightmares

Email marketing isn't spam when sending it to the right users; subscribers who actually want or need your information. When used correctly, it creates customer loyalty, relationships and positions your business as a viable industry resource.

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June 19, 2012
Employees Using Social Media: An Important Aspect of Your Online Culture

According to the data recovered from 400 Canadian business leaders, 68 per cent of executives say they have polices in place for social media, whereas 18 per cent flat out banned their employees from the social web at work.

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June 7, 2012
Mobile Marketing: The Game Changer

The introduction of mobile efforts into the marketing mix is a real game changer. Almost everyone and their grandma owns a mobile device, using it for texting, browsing, social media, email and online applications.

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May 31, 2012
The QR Code Rises

Batman fans got a surprise in the form of a QR code when Warner Brothers released six new character posters for the film's July 20th release date. The QR code revealed a secret catwoman poster...

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